SEO for HVAC companies. Ranked before the first heat wave.
HVAC demand arrives all at once, the week it gets hot or cold. The Marketing Engine builds your position in search before that week, on Google, in the map pack and in AI answers, and publishes every week while your techs are out on calls.
$1,500 a month plus $2,500 setup. Six-month minimum, then month to month. Built, hosted and run by us.
Top post this week🎉
9:02amThursday's before and after. Three times your usual saves.
Ranking #1 for "air conditioner repair"📈
11:40amUp from page two. That is the search with the most volume in your area.
3 leads, all answered✅
4:12pmFrom last week's posts. Two of them want a quote.
Where HVAC companies win on search.
Repair searches are huge and easy.
"Air conditioner repair" gets 368,000 searches a month at a difficulty of 6, and "AC repair near me" 201,000 at 3. Few search terms this large are this open, and most of the people typing them need someone now.
Emergency clicks cost $79.
"Emergency AC repair" gets 14,800 searches a month at a difficulty of 0, and advertisers pay $79 a click for it. Ranking for it organically is the cheapest emergency call you will ever get.
Publish before the season.
"Furnace repair near me" gets 74,000 searches a month and "heat pump installation" 22,200 at a difficulty of 2. Search rewards pages that were already there when demand arrived, so the engine publishes heating content before the cold and cooling content before the heat.
None of this is specific to HVAC companies. It is how local search works for any business with an area to cover, and it is what our local SEO work does across every trade we take.
Built on real data, trained on your business, checked by a person.
AI does the writing. What makes it good is what it writes from, what it is taught, and who reads it before you do.
Your search foundation, built once
Your Google Business Profile tuned, a page for AC and furnace repair, installs, heat pumps and maintenance plans, across your service area, structured data and an llms.txt so AI assistants read you correctly, and a keyword map from real Google search data. That is the $2,500 setup.
Taught your voice and your rules
It learns how you talk and your rules: what you offer, where you work, what you charge, what you never say. Change a rule and the next piece follows it.
Written from the data, read by Sami
New posts and Google Business Profile updates, each answering something your customers search: what a new AC unit costs, repair or replace, how often to service a heat pump. Sami, a marketer for eight years, reads every piece. You approve, it publishes.
Watched, so you can stop checking
Rankings, map positions and AI answers tracked every month, with an alert the moment something slips and a plain-language report in your inbox.
Search is where it starts.
Once the engine is running and the leads are coming in, the same system can answer them, go find new ones, and build whatever stands between you and more revenue.
Front Desk Agent
Every lead answered and followed up.
For you: The heat-wave phone surge answered, every caller followed up instead of lost to voicemail.
$900 a month, added to the engineOutreach Agent
New work, found for you.
For you: Property managers and commercial buildings reached, for maintenance contracts that fill the slow months.
$900 a month, added to the engineCustom builds
For the specific need you have not found a tool for.
For you: Maintenance plan renewals tracked and sent before they lapse.
From $5,000They dropped their ad agencyand kept our system.
A multi-location local service business, running in three markets. We moved them onto a new site with nothing on it and opened a market they had never appeared in at all, so both started from actual zero. A year later they could see exactly where their leads came from, and it was not the paid ads.
Their third market had no presence at all when we started. The percentages are the share of tracked queries where they get named. Most competitors are named on none.
What HVAC companies ask before they start.
Let's see where your HVAC company stands in search today.
Book a free consultation. Thirty minutes on how your business wins work now, which searches are worth going after in your area, and what the engine would do first.
